Key Factors Influencing Non-Graduating Undergraduates' Satisfaction and Intention to Utilize Digital Libraries in Sichuan, China

Main Article Content

Tang Di

Abstract

Purpose: This article aimed to research the critical factors of the Digital Library that significantly impact teacher performance and loyalty in Yunnan, China. The conceptual framework presented cause-and-effect relationships between information quality, service quality, system quality, digital libraries’ affinity, resource quality, content, satisfaction, and intention to use. Research design, data, and methodology: The researcher adopted a quantitative technique (n=500) to administer the questionnaire to Non-graduating Undergraduates at the Less economically developed Southwestern University of Finance and Economics (SWUFE) of Tianfu College, Sichuan Province, China. Non-probability sampling included judgmental sampling to select four majors, quota sampling to define the sample size, and convenience sampling to collect data and distribute the questionnaires online and offline. The researcher used structural equation modeling (SEM) and confirmatory factor analysis (CFA) to conduct the data analysis, including model fit, reliability, and construct validity. Results: The results showed that leadership and emotion significantly affected commitment, and commitment was used as an intermediate variable to influence teacher performance and loyalty. Knowledge and climate also had a significant effect on teacher performance. Climate strongly affected teacher performance, followed by commitment and knowledge. Conclusions: The results suggested that to make the National Training Programme (NTP) more effective, policymakers and programmed operators could increase their investment in the factors that affect teacher performance and loyalty in the NTP and optimize the proportion of investment.

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Di, T. (2025). Key Factors Influencing Non-Graduating Undergraduates’ Satisfaction and Intention to Utilize Digital Libraries in Sichuan, China. AU-GSB E-JOURNAL, 18(4), 97-107. Retrieved from https://assumptionjournal.au.edu/index.php/AU-GSB/article/view/8564
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Articles
Author Biography

Tang Di

School of Modern Service Management, Tianfu College of Southwest University of Finance and Economics, China.

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