Thein, Khin Thiri, Adarsh Batra, and John Barnes. “Experiential Tourism Marketing to Create a Memorable Experience for International Tourist in Bangkok ”. ABAC ODI JOURNAL Vision. Action. Outcome 12, no. 2 (April 25, 2025): 167-188. Accessed May 24, 2025. https://assumptionjournal.au.edu/index.php/odijournal/article/view/8620.